TECH….SIMPLE….BUT ELOQUENT
Interface and Web Design
With our in-house award winning designers, we recognize the fact that usability, functionality and visualization are three of the most important factors when designing interfaces or web sites. Using this strategy, we work with you to ensure that your messaging and marketing goals are realized with the designs we create.
Our process, which has been thoroughly developed and streamlined over the years, focuses on gathering as much of your company's information through our pre-development survey before the design is started. By adhering to this practice we're able to develop a design concept that will meet both your expectations and your marketing goals.
We offer the following services, customized to fit your company's needs and budget:
- Custom web site design
- Custom interface design
- Web site packages
- Customized template designs
Responsive Design
Designing your website using this approach allows the layout to transform and adjust specifically for the user's screen. So, instead of having a website, a mobile site, a tablet site, you have one website that adjusts for all users.
The coding of the website will allow it to expand and reshape to the device being used to view it. Try this:
- Adjust the size of your browser window (grab the corner and drag the window smaller)
- Note how the layout, navigation and page elements will move to fit the display window
As you can see, the design adjusts smoothly no matter the screen size. This means that this design will work seamlessly on a desktop, tablet, or any type of smartphone.
Search Engine Optimization (SEO)
The internal coding of a web site and proper HTML tag hierarchy is a key factor in optimal search engine rankings. Adding proper page titles, META tags, page headings, ALT attributes and link title attributes are crucial for having a functional and searchable web site.
Once our adjustments have been made, we will review all of the modifications with you to ensure you understand the changes so you can continue these best practices in the future as you update your web site.
Site optimization is just one piece on an effective online marketing strategy. If done correctly, it can be a solid base for other content marketing efforts and can have a positive impact on search engine rankings.
Social Media Integration
Social Media has grown rapidly in popularity, but while Social Media tools are easily accessed and abundant, proper planning is still required. The use of tools like Twitter, LinkedIn and Facebook can enhance your marketing efforts, with your web site acting as your central marketing hub. The content posted with these tools can also be integrated into Blogs and RSS feeds, automatically streamlining your content development efforts.
Also... Automata4 will help you:
- Design social icons and pages for Facebook, Twitter, Google+ and other channels
- Integrate social feeds and website feeds with one another where appropriate
- Monitor and manage ongoing social media marketing campaigns
Web Site Maintenance
Another service we offer our clientele is web site maintenance. Through this service, we're able to provide you with recommendations to reach your marketing goals, make simple text updates as well as add additional pages of content to help in your SEO efforts. We provide this service to all new and existing clients even if we didn't develop your web site.
Our maintenance services include:
- Web site content updates
- Landing or splash page design
- Web site expansion
- Design callouts and featured products
- Design banner/button ads
- E-mail newsletter templates
- Web site audits
- Search Engine Optimization Audits
- Usability Audits
